Group Profile

Cholayil pvt ltd was established a little over four decades ago, with a global vision of empowering and enriching people's lives with world class personal and healthcare products and services, thereby delivering sustained and increasing value to all stake-holders.

This has today unfolded through business interests in toiletries, personal care and healthcare products. Cholayil creates products of the purest form, binding native elements into the most contemporary forms, to deliver products that are essentially pure, naturally inclusive, traditionally rich and ideal for the times.

The company manufactures quality products using indigenously developed processes, engineering designs, tools and machinery. Cholayil product mix comprises of soaps, talcum powder and deodorants amongst others, like the highly successful Medimix, Cuticura, Krishna Thulasi and Sadev brands.

Medimix, a flagship brand of Cholayil was launched in 1969, with 18 powerful Ayurvedic herbal ingredients to help users fight and cure skin disorders and maintain healthy skin. It is the largest selling Ayurvedic soaps in the world. Along with classic 18 herbs formulation it also has Sandal & Glycerin variants.

Cuticura, one of the oldest and most respected brands of Kerala has its product lines in Talc, deo and soap segment.

Krishna Thulasi soap, that does not just give you a bathing experience but promises you a complete abhishekham of purity. Thulasi stands for purity. Thulasi stands for harmony. The most sacred and revered of all things holy is thulasi. And that thulasi we have now infused in the Krishna Thulasi soap. A heavenly mixture of thulasi leaves and pure Ganga water.

Sadev made with Namaskari Tailam, which is a combination of 20 different ayurvedic herbs, oils and extracts, it gives you a radiant glow from inside and maintains your beauty forever. Developed with an innovative process combining oil & noodles content that gives soft lather & makes soap last longer.

In upcoming months cholayil private limited plans to further extend its portfolio into newer segments. The company has manufacturing units in Tada (Andhra Pradesh), Haridwar (Uttarkhand).